![\"franchise\"](\"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise-nedir.jpeg?resize=800%2C480&ssl=1\" "\\"\\"")
<\/figure><\/div>\n\n\n\nAmerika Birle\u015fik Devletleri\u2019nde ger\u00e7ekle\u015ftirilen baz\u0131 \u00e7al\u0131\u015fmalara g\u00f6re yeni a\u00e7\u0131lm\u0131\u015f i\u015fletmelerin yakla\u015f\u0131k olarak %90 oran\u0131nda iflas etti\u011fi ve kapand\u0131\u011f\u0131 g\u00f6zlemlenmi\u015ftir. Bu sebepledir ki yeni i\u015f kurma d\u00fc\u015f\u00fcncesi olan bireyler Franchise sistemine y\u00f6nelmeyi tercih etmektedir. En k\u0131sa ve sade tan\u0131mlama ile Franchising, klasik bayilik sisteminin daha geli\u015fmi\u015f bir modelidir.<\/p>\n\n\n\n
Franchising Nedir?<\/strong><\/h2>\n\n\n\nFranchising, yeni bir i\u015fletme kurma d\u00fc\u015f\u00fcncesi olan bireylerin piyasada kendilerine daha kolay yer bulabilmesi ve rekabet engelini bir nebze olsa da a\u015fabilmesi ad\u0131na pop\u00fclaritesi bulunan markalar\u0131n \u00fcr\u00fcn ve ismini kullanabilmesine olanak sa\u011flayan kavrama verilen isimdir. \u0130lk olarak Amerika Birle\u015fik Devletleri\u2019nde \u00e7\u0131km\u0131\u015f ve g\u00fcn\u00fcm\u00fczde t\u00fcm d\u00fcnyaya yay\u0131lm\u0131\u015ft\u0131r.<\/p>\n\n\n\n
Bu sistem i\u00e7erisinde \u00fcr\u00fcn modeli, isim modeli ve hem \u00fcr\u00fcn hem de isim modeli olacak \u015fekilde \u00fc\u00e7 farkl\u0131 uygulama bulunmaktad\u0131r. Sadece marka ad\u0131n\u0131n kullan\u0131ld\u0131\u011f\u0131 ve \u00fcr\u00fcnlerin ise i\u015fletmeci taraf\u0131ndan imal edilmekte oldu\u011fu sistemler marka veya isim franchisingi olarak isimlendirilmektedir. \u00dcr\u00fcn franchisingi olarak bilinen modelde ise i\u015fletme sahipleri kendi marka isimlerini kullanmakta fakat \u00fcr\u00fcn kalitesini art\u0131rmak ve standart bir hale getirebilmek ad\u0131na markalar\u0131n \u00fcr\u00fcnlerini kullan\u0131r. Hem \u00fcr\u00fcn hem de marka modeli olarak bilinen franchising y\u00f6ntemi ise en s\u0131k olarak kar\u015f\u0131la\u015f\u0131lan t\u00fcrd\u00fcr ve bu t\u00fcrde ise bireyler pop\u00fclaritesi y\u00fcksek markan\u0131n ad\u0131n\u0131 kullan\u0131rken buna ek olarak ise o markan\u0131n \u00fcr\u00fcn\u00fcn\u00fc do\u011frudan sat\u0131\u015f yapar.<\/p>\n\n\n\n
![\"franchise](\"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?resize=612%2C408&ssl=1\" "\\"\\"")
<\/figure><\/div>\n\n\n\nFranchise Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/strong><\/h2>\n\n\n\nBu sistemin i\u015flem mant\u0131\u011f\u0131 olduk\u00e7a basit bir \u015fekilde tasarlanm\u0131\u015ft\u0131r. Franchise i\u015fletme sahibi olabilmek i\u00e7in ilk olarak bayili\u011fin al\u0131nmas\u0131 talep edilen markaya ba\u015fvuru ger\u00e7ekle\u015ftirilmelidir. Ba\u015fvuru sonras\u0131nda ise marka taraf\u0131ndan talep edilen teminat \u00fccreti \u00f6demesi yap\u0131lmal\u0131d\u0131r. Bu \u00f6deme sonras\u0131nda ise ana firma ilgili i\u015fletme i\u00e7in yer se\u00e7imi ara\u015ft\u0131rmas\u0131 ger\u00e7ekle\u015ftirir. Bu ara\u015ft\u0131rma s\u0131ras\u0131nda e\u011fer ki bireyin i\u015fletme a\u00e7mak istedi\u011fi b\u00f6lge gerekli \u015fartlar\u0131 sa\u011flam\u0131yor ise ana firma i\u015fletme kurmak isteyen bireye farkl\u0131 b\u00f6lge tavsiyelerinde bulunur. \u0130\u015fletme konumu yap\u0131ld\u0131ktan sonra ise ilgili lokasyon kiralan\u0131r veya sat\u0131n al\u0131n\u0131r. Bu i\u015flem sonras\u0131nda ise markan\u0131n di\u011fer \u015fubeleri ile ayn\u0131 olacak \u015fekilde dekorasyon i\u015flemlerine ba\u015flan\u0131r. Dekorasyon i\u015fleminin tamamlanmas\u0131 ile de i\u015fletme faaliyete ge\u00e7mek i\u00e7in haz\u0131r durumda olur.<\/p>\n\n\n\n
\u0130\u015fletme taraf\u0131ndan sat\u0131\u015f\u0131 ger\u00e7ekle\u015fecek \u00fcr\u00fcnler genel olarak ana firma taraf\u0131ndan sa\u011flanmaktad\u0131r. Bu \u00fcr\u00fcnler sekt\u00f6re ba\u011fl\u0131 de\u011fi\u015fiklik g\u00f6steriyor olsa da i\u015fletme i\u00e7erisinde \u00fcretilebilir veya bir merkez \u00fcretim tesisinde \u00fcretildikten sonra bayilere da\u011f\u0131t\u0131labilir.<\/p>\n\n\n\n
Franchise veren firmalar ayr\u0131ca i\u015fletmelerin ayl\u0131k k\u00e2r marjlar\u0131n\u0131n bir k\u0131sm\u0131n\u0131 da komisyon olarak almaktad\u0131r. Ayl\u0131k ciro<\/a><\/strong> tutar\u0131ndan ana firma komisyonu ve di\u011fer masraflar eksiltildi\u011fi zaman ise i\u015fletmenin elde etti\u011fi net k\u00e2r marj\u0131 hesaplanabilir.<\/p>\n\n\n\n![\"franchising](\"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise-nasil-c\u0327alis\u0327ir.jpeg?resize=800%2C534&ssl=1\" "\\"\\"")
<\/figure><\/div>\n\n\n\nFranchising Avantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn avantajlar\u0131ndan bahsetmek gerekirse \u015fu avantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Yerel rakipler kar\u015f\u0131s\u0131nda rekabet \u00fcst\u00fcnl\u00fc\u011f\u00fc elde edilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan destek ve y\u00f6nlendirme sa\u011flanmas\u0131 sebebi ile yap\u0131lan yat\u0131r\u0131m\u0131n minimum risk ile y\u00f6netilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan lokasyon ara\u015ft\u0131rmas\u0131 yap\u0131lmas\u0131 sebebi ile i\u015fletme i\u00e7in en ideal konumun tespit edilmesine yard\u0131mc\u0131 olur.<\/li>
- Markala\u015fma s\u00fcrecini ortadan kald\u0131r\u0131r.<\/li>
- Reklam ve tan\u0131t\u0131m gibi giderlerin ve promosyon gibi cezbedici kampanyalar\u0131n yap\u0131lmamas\u0131 ile m\u00fc\u015fteri kitlesi elde edilmesine olanak sa\u011flar.<\/li>
- \u0130\u015fletmeler i\u00e7in bulunan risklerin minimum d\u00fczeye eri\u015fmesini sa\u011flar.<\/li><\/ul>\n\n\n\n
Franchising Dezavantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn dezavantajlar\u0131ndan bahsetmek gerekirse \u015fu dezavantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Her ay elde edilen ciro \u00fczerinden komisyon \u00f6denmesi gerekir.<\/li>
- Ana firma ve i\u015fletme aras\u0131nda yap\u0131lan s\u00f6zle\u015fme ana firman\u0131n korunaca\u011f\u0131 \u015fekilde d\u00fczenlenmi\u015ftir. Bu da olas\u0131 bir anla\u015fmazl\u0131k durumunda i\u015fletmenin zarar edebilmesi olana\u011f\u0131n\u0131 do\u011furur.<\/li>
- Giri\u015fimci<\/a><\/strong> bireylerin haz\u0131ra al\u0131\u015fmas\u0131n\u0131 ve yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131n azalmas\u0131n\u0131 sa\u011flar.<\/li>
- Marka bedeli masraf\u0131 bulunmas\u0131 sebebi ile \u015fah\u0131s i\u015fletmelerine k\u0131yasla daha masrafl\u0131d\u0131r.<\/li>
- \u0130\u015fletme, sadece ana firma \u00fcr\u00fcnlerini satmak zorundad\u0131r. Bu da yerel \u00fcretimin azalmas\u0131na veya yerel \u00fcreticinin bu \u00fcr\u00fcnler kar\u015f\u0131s\u0131nda daha zor \u015fartlar alt\u0131nda rekabet etmesine sebep olur.<\/li>
- Belirli dekorasyon, \u00fcr\u00fcn ve tasar\u0131m d\u0131\u015f\u0131na \u00e7\u0131k\u0131lmamas\u0131na sebep olur.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"
Franchise, \u00f6zellikle son y\u0131llar i\u00e7erisinde T\u00fcrkiye\u2019de de pop\u00fclaritesini art\u0131rm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[866],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?fit=612%2C408&ssl=1","_links":{"self":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894"}],"collection":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/comments?post=2894"}],"version-history":[{"count":3,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions"}],"predecessor-version":[{"id":2924,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions\/2924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/categories?post=2894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/tags?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure><\/div>\n\n\n\nFranchise Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/strong><\/h2>\n\n\n\nBu sistemin i\u015flem mant\u0131\u011f\u0131 olduk\u00e7a basit bir \u015fekilde tasarlanm\u0131\u015ft\u0131r. Franchise i\u015fletme sahibi olabilmek i\u00e7in ilk olarak bayili\u011fin al\u0131nmas\u0131 talep edilen markaya ba\u015fvuru ger\u00e7ekle\u015ftirilmelidir. Ba\u015fvuru sonras\u0131nda ise marka taraf\u0131ndan talep edilen teminat \u00fccreti \u00f6demesi yap\u0131lmal\u0131d\u0131r. Bu \u00f6deme sonras\u0131nda ise ana firma ilgili i\u015fletme i\u00e7in yer se\u00e7imi ara\u015ft\u0131rmas\u0131 ger\u00e7ekle\u015ftirir. Bu ara\u015ft\u0131rma s\u0131ras\u0131nda e\u011fer ki bireyin i\u015fletme a\u00e7mak istedi\u011fi b\u00f6lge gerekli \u015fartlar\u0131 sa\u011flam\u0131yor ise ana firma i\u015fletme kurmak isteyen bireye farkl\u0131 b\u00f6lge tavsiyelerinde bulunur. \u0130\u015fletme konumu yap\u0131ld\u0131ktan sonra ise ilgili lokasyon kiralan\u0131r veya sat\u0131n al\u0131n\u0131r. Bu i\u015flem sonras\u0131nda ise markan\u0131n di\u011fer \u015fubeleri ile ayn\u0131 olacak \u015fekilde dekorasyon i\u015flemlerine ba\u015flan\u0131r. Dekorasyon i\u015fleminin tamamlanmas\u0131 ile de i\u015fletme faaliyete ge\u00e7mek i\u00e7in haz\u0131r durumda olur.<\/p>\n\n\n\n
\u0130\u015fletme taraf\u0131ndan sat\u0131\u015f\u0131 ger\u00e7ekle\u015fecek \u00fcr\u00fcnler genel olarak ana firma taraf\u0131ndan sa\u011flanmaktad\u0131r. Bu \u00fcr\u00fcnler sekt\u00f6re ba\u011fl\u0131 de\u011fi\u015fiklik g\u00f6steriyor olsa da i\u015fletme i\u00e7erisinde \u00fcretilebilir veya bir merkez \u00fcretim tesisinde \u00fcretildikten sonra bayilere da\u011f\u0131t\u0131labilir.<\/p>\n\n\n\n
Franchise veren firmalar ayr\u0131ca i\u015fletmelerin ayl\u0131k k\u00e2r marjlar\u0131n\u0131n bir k\u0131sm\u0131n\u0131 da komisyon olarak almaktad\u0131r. Ayl\u0131k ciro<\/a><\/strong> tutar\u0131ndan ana firma komisyonu ve di\u011fer masraflar eksiltildi\u011fi zaman ise i\u015fletmenin elde etti\u011fi net k\u00e2r marj\u0131 hesaplanabilir.<\/p>\n\n\n\n<\/figure><\/div>\n\n\n\nFranchising Avantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn avantajlar\u0131ndan bahsetmek gerekirse \u015fu avantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Yerel rakipler kar\u015f\u0131s\u0131nda rekabet \u00fcst\u00fcnl\u00fc\u011f\u00fc elde edilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan destek ve y\u00f6nlendirme sa\u011flanmas\u0131 sebebi ile yap\u0131lan yat\u0131r\u0131m\u0131n minimum risk ile y\u00f6netilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan lokasyon ara\u015ft\u0131rmas\u0131 yap\u0131lmas\u0131 sebebi ile i\u015fletme i\u00e7in en ideal konumun tespit edilmesine yard\u0131mc\u0131 olur.<\/li>
- Markala\u015fma s\u00fcrecini ortadan kald\u0131r\u0131r.<\/li>
- Reklam ve tan\u0131t\u0131m gibi giderlerin ve promosyon gibi cezbedici kampanyalar\u0131n yap\u0131lmamas\u0131 ile m\u00fc\u015fteri kitlesi elde edilmesine olanak sa\u011flar.<\/li>
- \u0130\u015fletmeler i\u00e7in bulunan risklerin minimum d\u00fczeye eri\u015fmesini sa\u011flar.<\/li><\/ul>\n\n\n\n
Franchising Dezavantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn dezavantajlar\u0131ndan bahsetmek gerekirse \u015fu dezavantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Her ay elde edilen ciro \u00fczerinden komisyon \u00f6denmesi gerekir.<\/li>
- Ana firma ve i\u015fletme aras\u0131nda yap\u0131lan s\u00f6zle\u015fme ana firman\u0131n korunaca\u011f\u0131 \u015fekilde d\u00fczenlenmi\u015ftir. Bu da olas\u0131 bir anla\u015fmazl\u0131k durumunda i\u015fletmenin zarar edebilmesi olana\u011f\u0131n\u0131 do\u011furur.<\/li>
- Giri\u015fimci<\/a><\/strong> bireylerin haz\u0131ra al\u0131\u015fmas\u0131n\u0131 ve yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131n azalmas\u0131n\u0131 sa\u011flar.<\/li>
- Marka bedeli masraf\u0131 bulunmas\u0131 sebebi ile \u015fah\u0131s i\u015fletmelerine k\u0131yasla daha masrafl\u0131d\u0131r.<\/li>
- \u0130\u015fletme, sadece ana firma \u00fcr\u00fcnlerini satmak zorundad\u0131r. Bu da yerel \u00fcretimin azalmas\u0131na veya yerel \u00fcreticinin bu \u00fcr\u00fcnler kar\u015f\u0131s\u0131nda daha zor \u015fartlar alt\u0131nda rekabet etmesine sebep olur.<\/li>
- Belirli dekorasyon, \u00fcr\u00fcn ve tasar\u0131m d\u0131\u015f\u0131na \u00e7\u0131k\u0131lmamas\u0131na sebep olur.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"
Franchise, \u00f6zellikle son y\u0131llar i\u00e7erisinde T\u00fcrkiye\u2019de de pop\u00fclaritesini art\u0131rm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[866],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?fit=612%2C408&ssl=1","_links":{"self":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894"}],"collection":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/comments?post=2894"}],"version-history":[{"count":3,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions"}],"predecessor-version":[{"id":2924,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions\/2924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/categories?post=2894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/tags?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure><\/div>\n\n\n\nFranchising Avantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn avantajlar\u0131ndan bahsetmek gerekirse \u015fu avantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Yerel rakipler kar\u015f\u0131s\u0131nda rekabet \u00fcst\u00fcnl\u00fc\u011f\u00fc elde edilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan destek ve y\u00f6nlendirme sa\u011flanmas\u0131 sebebi ile yap\u0131lan yat\u0131r\u0131m\u0131n minimum risk ile y\u00f6netilmesini sa\u011flar.<\/li>
- Ana firma taraf\u0131ndan lokasyon ara\u015ft\u0131rmas\u0131 yap\u0131lmas\u0131 sebebi ile i\u015fletme i\u00e7in en ideal konumun tespit edilmesine yard\u0131mc\u0131 olur.<\/li>
- Markala\u015fma s\u00fcrecini ortadan kald\u0131r\u0131r.<\/li>
- Reklam ve tan\u0131t\u0131m gibi giderlerin ve promosyon gibi cezbedici kampanyalar\u0131n yap\u0131lmamas\u0131 ile m\u00fc\u015fteri kitlesi elde edilmesine olanak sa\u011flar.<\/li>
- \u0130\u015fletmeler i\u00e7in bulunan risklerin minimum d\u00fczeye eri\u015fmesini sa\u011flar.<\/li><\/ul>\n\n\n\n
Franchising Dezavantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn dezavantajlar\u0131ndan bahsetmek gerekirse \u015fu dezavantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Her ay elde edilen ciro \u00fczerinden komisyon \u00f6denmesi gerekir.<\/li>
- Ana firma ve i\u015fletme aras\u0131nda yap\u0131lan s\u00f6zle\u015fme ana firman\u0131n korunaca\u011f\u0131 \u015fekilde d\u00fczenlenmi\u015ftir. Bu da olas\u0131 bir anla\u015fmazl\u0131k durumunda i\u015fletmenin zarar edebilmesi olana\u011f\u0131n\u0131 do\u011furur.<\/li>
- Giri\u015fimci<\/a><\/strong> bireylerin haz\u0131ra al\u0131\u015fmas\u0131n\u0131 ve yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131n azalmas\u0131n\u0131 sa\u011flar.<\/li>
- Marka bedeli masraf\u0131 bulunmas\u0131 sebebi ile \u015fah\u0131s i\u015fletmelerine k\u0131yasla daha masrafl\u0131d\u0131r.<\/li>
- \u0130\u015fletme, sadece ana firma \u00fcr\u00fcnlerini satmak zorundad\u0131r. Bu da yerel \u00fcretimin azalmas\u0131na veya yerel \u00fcreticinin bu \u00fcr\u00fcnler kar\u015f\u0131s\u0131nda daha zor \u015fartlar alt\u0131nda rekabet etmesine sebep olur.<\/li>
- Belirli dekorasyon, \u00fcr\u00fcn ve tasar\u0131m d\u0131\u015f\u0131na \u00e7\u0131k\u0131lmamas\u0131na sebep olur.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"
Franchise, \u00f6zellikle son y\u0131llar i\u00e7erisinde T\u00fcrkiye\u2019de de pop\u00fclaritesini art\u0131rm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[866],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?fit=612%2C408&ssl=1","_links":{"self":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894"}],"collection":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/comments?post=2894"}],"version-history":[{"count":3,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions"}],"predecessor-version":[{"id":2924,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions\/2924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/categories?post=2894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/tags?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Franchising Dezavantajlar\u0131 Nelerdir?<\/strong><\/h2>\n\n\n\nFranchise i\u015fletme t\u00fcr\u00fcn\u00fcn dezavantajlar\u0131ndan bahsetmek gerekirse \u015fu dezavantajlar\u0131 oldu\u011funu belirtebiliriz;<\/p>\n\n\n\n
- Her ay elde edilen ciro \u00fczerinden komisyon \u00f6denmesi gerekir.<\/li>
- Ana firma ve i\u015fletme aras\u0131nda yap\u0131lan s\u00f6zle\u015fme ana firman\u0131n korunaca\u011f\u0131 \u015fekilde d\u00fczenlenmi\u015ftir. Bu da olas\u0131 bir anla\u015fmazl\u0131k durumunda i\u015fletmenin zarar edebilmesi olana\u011f\u0131n\u0131 do\u011furur.<\/li>
- Giri\u015fimci<\/a><\/strong> bireylerin haz\u0131ra al\u0131\u015fmas\u0131n\u0131 ve yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131n azalmas\u0131n\u0131 sa\u011flar.<\/li>
- Marka bedeli masraf\u0131 bulunmas\u0131 sebebi ile \u015fah\u0131s i\u015fletmelerine k\u0131yasla daha masrafl\u0131d\u0131r.<\/li>
- \u0130\u015fletme, sadece ana firma \u00fcr\u00fcnlerini satmak zorundad\u0131r. Bu da yerel \u00fcretimin azalmas\u0131na veya yerel \u00fcreticinin bu \u00fcr\u00fcnler kar\u015f\u0131s\u0131nda daha zor \u015fartlar alt\u0131nda rekabet etmesine sebep olur.<\/li>
- Belirli dekorasyon, \u00fcr\u00fcn ve tasar\u0131m d\u0131\u015f\u0131na \u00e7\u0131k\u0131lmamas\u0131na sebep olur.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"
Franchise, \u00f6zellikle son y\u0131llar i\u00e7erisinde T\u00fcrkiye\u2019de de pop\u00fclaritesini art\u0131rm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[866],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?fit=612%2C408&ssl=1","_links":{"self":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894"}],"collection":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/comments?post=2894"}],"version-history":[{"count":3,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions"}],"predecessor-version":[{"id":2924,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions\/2924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/categories?post=2894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/tags?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Franchise, \u00f6zellikle son y\u0131llar i\u00e7erisinde T\u00fcrkiye\u2019de de pop\u00fclaritesini art\u0131rm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":2897,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[866],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ekonomi101.net\/wp-content\/uploads\/2021\/11\/franchise.jpeg?fit=612%2C408&ssl=1","_links":{"self":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894"}],"collection":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/comments?post=2894"}],"version-history":[{"count":3,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions"}],"predecessor-version":[{"id":2924,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/posts\/2894\/revisions\/2924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media\/2897"}],"wp:attachment":[{"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/categories?post=2894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomi101.net\/wp-json\/wp\/v2\/tags?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}